Behind the Scenes at the Interweave Crochet Summer Photo Shoot

Jun 18, 2009

Bust shaping

For each issue of the magazine, we bring the garments to life during a photo shoot. The photo shoot is one of the craziest and most gratifying few days of a magazine's production process. By this point I have seen the pattern and likely tried the garment on myself. But at the photo shoot, I can help pair each piece with the perfect outfit, location, and mood. We work with amazing photographers, stylists, and makeup artists. We all have so much fun, I thought I'd invite you along for a peek into the Summer 2009 Interweave Crochet photoshoot.

 

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The locations for the photoshoot are an adventure in themselves. We have shot in yarn stores, studios, parks, and in or around homes of gracious friends and family who have allowed us to overrun their home with lights, wardrobe, and people. Here we were shooting outside a lovely bungalow in Fort Collins.

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You will always find the stylist close by. She is in charge of making sure the garment is show in its best light, from choosing the perfect ensemble to complement the color and mood of the piece to selecting accessories with just the right look to adjusting the lay of the fabric between shots. I marvel at how in each picture the model's clothing lays perfectly. Maybe I can find a stylist to follow me around all day.

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Before we begin shooting and between each shot, the makeup and hair stylist creates a unique look for each piece. This is only a fraction of the clothing and accessories that were chosen as options for the Summer 2009 garments. It is too irresistible not to play a little dress-up.

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Add a few lights, a giant light reflector or diffuser, and a photographer's creative eye—and the magic graces the page.

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Thank you for accompanying me on this little journey through an Interweave Crochet photoshoot. I hope you have enjoyed this brief photographic trip. If you don't already own a copy of the issue, you should check one out—it's fun to compare the final shot with the behind-the-scenes look here. You can also visit the website for images of each project and more.

Best wishes,

Toni

VestAll the attendants stand back for the photographer to take his shot. Marcy stands at the portable computer stand, draped against the light, ready to check the shots right after they're taken.


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on Apr 9, 2010 3:05 AM

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Toni Rexroat wrote
on Apr 9, 2010 10:49 AM

The photo shoots are so much fun, and I look forward to sharing some of the behind the scenes excitement with you.

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on Apr 19, 2010 4:23 AM

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on Jun 23, 2010 4:29 AM

good picture i really like it. good models.

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